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Mobile Broadband Internet Subscribers during 2012 - 2016
+11.2% +78.6%
2014 2015
+5.9%
+196.0%
2012 2013
Million Subscribers
59.7
53.7
30.1
10.2
Source: Telecommunication Industry Research and Data Center, The National Broadcasting and Telecommunications Commission (NBTC)
63.2
Q3/2016
Broadband Internet played an important role in speeding up all kinds of content such as news and entertainment. Fixed broadband internet had widely been used in offices and residences at the raise of 10.2% or 6.9 million users at the end of quarter 3/2016 comparing to 2015. In addition to mobile broadband internet, mobile numbers increased to 63.2 millions at the end of quarter 3/2016. The mobile broadband internet growth rate was greatly increased in recent years, reflecting that consumers required higher speed for data transfer on smart phones and smart devices.
Digital Advertising Spending by Medium during 2012 - 2016
9,882 Others
4,248 2,783
1,907 1,599
1,659 806
2,842
1,663
502 1,620 918
6,115
1,101 8,084 682
879 463 531
Creative
Social
Instant Messaging Line
Twitter Ad Instagram Ad Facebook Ad Youtube Ad Online Video Display
Search
Source: Survey of Digital Advertising Spending in 2016 by Digital Advertising Association (Thailand) and TNS
Annual Report 2016
Mono Technology Public Company Limited 27
2012
2013
2014
2015
2016
Forecast