Page 35 - Annual Report 2015 - Mono Technology Public Company Limited

As of April 23, 2015, the Annual General Shareholder Meeting 2015 was held with a resolution to decrease the registered capital from the odd lots which remained from the previous stock dividend payment in the form of ordinary shares. The Meeting also passed a resolution to approve the capital increase of 308 million shares under a general mandate. At present, on Decem- ber 31, 2015, the total registered capital of the Company is 492,799,997.50 Baht with the paid-up registered capital of 310,093,553.70 Baht.
Business Goal
Being the leader of mobile value added service business (MVAS) in Thailand is one of the Company’s major goals. In order to achieve this, the Company concentrates on continuous advancement on technology and product of all business units in order to meet the consumers’ needs and to keep pace with the rapid change of communication technology. New contents and applications in terms of information, entertainment and online games are innovatively developed to satisfy all kinds of consumers’ lifestyles. Besides, the Company underlines the scheme that will expand its wings towards whichever business that is relevant to the core business direction and mutually supports one another. In addition, the collaboration with both domestic and international alliances is another crucial factor of the strategy. Products and services are localized to fulfill consumer’s satisfaction in that particular country. In 2015, the feasibility study has been carried out for the investment
in mobile value added service business in Republic of the Union of Myanmar. Moreover, the Company has become a content partner of Telenor Group from Norway who won the bid for the auction on telecommunication license in Republic of the Union of Myanmar. This is a good opportunity for the Company to expand its business in global market.
In the past couple of years, TV business under the name “Mono Twenty Nine” (MONO29) has become one of the core businesses of Mono Group. Airing since April 2014, MONO29 Channel has elucidated direction as “Free TV with the most number of Great Movies and Popular TV Series” with the strategy to broadcast premium Hollywood and asian entertainment for mass audiences, regardless of ages or genders. In spite of being a new player in the industry, MONO29 has gained considerable number of viewership, proved by the continually rising TV rating. Within 2 years, MONO29 is currently ranked the 4th of the top favorite TV channels. It aims to be ranked one of top three most popular TV channels and to gain about 5-10 percent market share of Thailand’s free TV adverting spending, which will be the main stream of revenue and sustainable growth of Mono Group.
Annual Report 2015
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