Page 38 - MONO_AR_2016_EN

3. TV Business
Product and Service
Received standard definition (SD) digital TV license, the Company operates the digital TV broadcasting business under the name “MONO29” via channel NO. 29. With business objectives to produce and present high quality TV programs, MONO29 offers entertainment and information beneficial to audiences. Contents of TV programs are assorted and up-to-date.
MONO29 officially kicked off the broadcast on April 29, 2014. In less than one year, it was able to be ranked the Top 5 of the most popular digital TV channels. In 2016, MONO29 ranked number 4 and keeps moving forward with its strong positioning “Great Movies and Popular TV Series”. The Company has long-term contracts with many production houses from Hollywood which produce films and series such as Warner Bros, Walt Disney, Universal, Paramount, Sony, CBS, Miramax, etc.
Films and series from foreign studios are presented as the major content (70%) with additional newly created premium contents namely news program, entertainments, and live sports. These contents include Thai series produced by experienced production teams which focus on high-quality production. With all contents, Mono Group hopes to enlarge its target market.
Premium Programs - Selected programs include:
Mega Movies : Blockbusters that generated revenue for global box office Premium Blockbuster : Blockbusters and famous films from Hollywood Hit Movies :: Variety of film genres by famous actors and actresses Happy Family Times : Great movies for family
Ani-Motions : Hit animations
Premium Series : Top rated action series from America
Super Series : Hit series
The Biggest Legend : Popular Chinese wuxia series
38